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Avital Tzubeli אביטל צובלי 

After years of writing code, I stepped into the world of Developer Advocacy and quickly saw a problem: the way we present technical information is broken. Too often, complex ideas are shared in ways that overwhelm rather than engage.

I set out to change that. I developed a structured yet creative approach to presenting ideas, one that blends clarity, storytelling, and strategy. By asking the right questions, refining messaging, and crafting compelling narratives, I help professionals turn technical content into something people want to hear.

Today, I’m based in New York, working with speakers, leaders, and teams to transform the way they communicate—so their ideas don’t just get heard, but remembered.

My story begins in the USA, where I studied computer science at Yeshiva University before moving to Tel Aviv in 2016.

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